Since the beginning of the #YouTubeAdBoycott – just the past week – our ad revenue has dropped by 85% (see here: ). It impossible to refute the impact. Note the dates pre and post-boycott, where view counts remain virtually the same, and yet ad revenue drops by huge margins.
Not familiar with the #boycott? Here’s a good video discussing it:
For anyone asking, this obviously impacts us. We went from generating enough revenue daily to support two full-time producers to not having enough revenue to do Chilling Tales for Dark Nights part-time.
Regrettably, this #AdBoyCott has single-handedly removed the incentive to provide original content on YouTube, and Google has done nothing to show support for the people who make their platform worth going to, or offered any reassurance whatsoever, except that they intend to further censor everyone.
As producers of horror fiction entertainment, CTFDN doesn’t even fall under the categories of content being targeted by these advertisers, and yet… here we are, having lives turned upside down over this deluded B.S.
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YouTube’s having a rough time. In addition to backlash from creators over things like restricted mode, now advertisers are boycotting the platform because it doesn’t do ENOUGH to protect brands from accidental advertisement on content they find objectionable.
Other good videos on the subject: